Categories: Sales Kickoff | Sales Leadership
As 2026 approaches, revenue leaders face a pivotal moment. The pressure to grow is intense, but the path to sustainable success is complex. Economic volatility, rapid AI adoption, and shifting buyer expectations have created a landscape where proactive leadership and business predictability are mission-critical. Force Management’s latest guide, The Growth Imperative: How leaders drive discipline and scalability in the modern revenue organization, outlines six essential priorities we've seen emerge among the high-growth organizations we work with for the upcoming year. In it, we explore the actions that we've seen lead to greater customer value, more predictable revenue, and elite execution across the go-to-market function. In today's blog, we'll preview the six core priorities that leaders are considering in their 2026 strategy to keep their organizations future-ready and productive in a rapidly fluctuating market.
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Categories: Sales Kickoff
This blog contains content from our Ultimate Sales Kickoff Resource Guide. Check out all of our sales kickoff resources, best practices and tools here. The sales environment is shifting more rapidly than ever, and leaders face a mandate: grow or fall behind. Many revenue leaders recognize the Sales Kickoff (SKO) or Revenue Kickoff (RKO) as a premier opportunity to build momentum and set expectations with their go-to-market teams for the upcoming year. The SKO is often the biggest enablement investment of the year; it isn’t something that should just be delegated to an enablement team. It should be viewed as a strategic event that launches the sales team on a plan for success for the year. As a sales leader, can you afford not to be directly involved in ensuring this event meets ROI expectations? The most successful sales kickoffs are events that move the strategy forward and enable the achievement of critical business impacts. Here are some key steps sales leaders need to execute prior to the SKO to ensure similar outcomes:
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Categories: Sales Kickoff
For more strategies and guides for an impactful SKO, check out our Ultimate Sales Kickoff Resource Guide. We've worked with hundreds of organizations to help them improve their B2B sales execution and achieve revenue growth, and the sales kickoff (SKO) is a prime opportunity for meaningful change. The sales kickoff is the biggest enablement investment of the year for many organizations, so achieving measurable ROI for the desired sales outcomes is a must. Whether you're a revenue leader or part of an enablement team, you probably have specific organizational objectives that you want your SKO to support. In this article, we'll share some of the actions we've seen drive lasting success from the sales kickoff
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Categories: Company Alignment | Customer Success | Differentiation | Sales Leadership | Sales Training Initiative
With countless sales training and enablement providers vying for attention, choosing the right partner can feel like navigating a maze of promises and playbooks. So why choose Force Management as your partner for driving the change that yields outcomes like improved sales productivity, better forecasting accuracy, and lowered churn? Because we don’t just train sales teams—we transform them. Hundreds of sales leaders who’ve partnered with us multiple times say that our approach stands apart from other options by what happens before, during, and after our training events. Long before your team’s training starts, we help your leaders achieve alignment on the most critical messaging, differentiation, and selling processes for your customers. We extend this work beyond your SKO or training event, integrating it into your company’s DNA to instill the discipline needed to drive progress and meet targets every quarter. It’s all three: the power of the pre-training executive alignment workshops, the best-in-class sales methodologies customized for you, and the dedicated customer success team that helps ensure lasting impact and results. Here are details on the pre-work and post-work that anchor major sales initiatives, along with insight from B2B tech leaders on how this approach led to successful outcomes for their companies.
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Categories: MEDDICC | Sales Qualification
Effective sales qualification is a powerful tool for driving consistent revenue and growth in complex B2B sales environments. Qualification can help sales teams not only focus their efforts on deals with the highest chance of closing, but also navigate the sales process to achieve the best possible outcome in every deal.
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Categories: Podcasts
This past month on the Revenue Builders Podcast, our hosts explored what it takes to lead with impact in today’s fast-paced sales environment. From mastering emotional intelligence to building data-driven playbooks, these featured guests shared actionable insights for leaders at every stage of their careers. Whether you're a first-time manager or a seasoned CRO, these episodes offer strategies to elevate your mindset, strengthen your team, and drive consistent growth. Dig in below to catch up on July’s featured conversations. We publish two episodes per week, sharing lessons for sales leaders at all stages of their careers. Make sure to subscribe to the Revenue Builders Podcast on your favorite podcast player, so you never miss an episode.
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