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The latest insights to help your sales teams improve productivity, generate more revenue and increase competitive win rates.

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Categories: Sales Transformation

How to Make a Lasting Impact During Your Sales Initiative

The decision to partner with a sales training company or a sales effectiveness consulting firm can have major implications for a company, including the impact of the leadership. Get it right, and the rewards can be enormous, resulting in the kind of sales success that not only changes companies, but changes careers. We're often asked how to ensure success with a sales initiative. While there is no one magic bullet, a variety of factors can help set you up for lasting results. Below are six of the most important tips to make a lasting impact with your initiative:

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Categories: Company Alignment  |  Sales Negotiation

How to Align Multiple Functions Around Your Sales Negotiation Strategy

Many companies mistake sales negotiation as a function conducted exclusively by sellers. We consider negotiation a team effort. In a complex B2B sales environment, it is rare for an individual seller to negotiate an entire deal on his/her own without the support, guidance and active participation from the rest of the organization. There are multiple functions and teams involved in negotiation alongside the sales team. You would be doing a disservice to your company to only involve your sales team in the creation and execution of your negotiation strategy. Each function must have a clear understanding as to how negotiation is executed and agree upon what a great deal looks like.

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Digging Deep Creating the Right Questions Flow for Effective Discovery

Enable your sales team to uncover business pain.

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Categories: B2B Buyer  |  Sales Conversation  |  Sales Process

Creating and Capturing Value in B2B Sales

The key to creating and capturing value in B2B sales organizations often lies in the alignment between sales and delivery or customer success. As an organization, you need an efficient mechanism that enables your teams to speak the same language ensuring that what is promised in the sales process can actually be delivered on after the initial deal is signed. This connection can be a differentiator for a selling organization. It can also help with some of the underlying reasons that cause  buyers to choose your solution over others. 

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Categories: Company Alignment  |  Sales Productivity

Sales Productivity: How to Get Your Organization Aligned

Companies often function in silos, with sales, marketing and operations working separately instead of together toward common goals. As each department fights for budget and credit, inefficiencies become rampant. The longer they remain, the harder they are to correct. However, the power that comes from everyone moving in the same direction cannot be underestimated. Indeed, it takes work. But, the benefits that come from that effort are exponential. The question is, how do you get there? We're using this blog to break down how some of our most successful customers achieved alignment. Below are some of the best practices.

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Blog Feature

Categories: Sales Conversation  |  Sales coaching

Improve Sales by Breaking Away from the Commodity Conversation

If you're selling in a maturing market, it is difficult to fight the commodity perception. There is a competitor always garnering for your market share. In a complex enterprise organization, the challenge for sales leaders is to pull together content, processes and tools so the sales team can make sense of it all and actually execute. 

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Blog Feature

Categories: Sales Coaching Tools  |  Sales Transformation

3 Components Your Sales Training Program Must Include for Managers

When it comes to a sales training program, top leadership typically has a clear understanding of what they want the program to accomplish. Unfortunately and all too often, these goals can turn into misguided directives for front-line managers and their sales reps. Those edicts often create a team that's good at gaming the system, rather than driving true sales results.

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