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Blog Feature

Categories: Sales Leadership  |  Sales Transformation  |  Scaling Sales

How Leaders Are Building Predictable Revenue in Modern GTM Organizations

Revenue growth has never been more complex or more scrutinized.

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Blog Feature

Categories: Sales Leadership  |  Scaling Sales

How to Use First Principles Thinking for B2B Sales Leadership

First principles thinking is a reasoning process used by some of today’s top innovators to look at complex problems through a new lens. The concept is based on Aristotle’s writings about first principles, which he called the “first basis from which a thing is known.”

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Blog Feature

Categories: Differentiation  |  Sales Messaging  |  Scaling Sales  |  Unicorn Companies

Becoming a Unicorn: What Top Tech Companies do Differently

If you’re a leader in a high-growth tech sector, you’ve probably heard the phrase “unicorn company.” It’s the dream of any private company – to reach a valuation of $1 billion without an IPO. As a revenue leader, your success is tied to securing growth, increased returns, and higher valuation. So what do unicorns and their leaders do differently that sets them so far apart from the competition?

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Blog Feature

Categories: Company Alignment  |  Sales Coaching Tools  |  Sales Productivity  |  Scaling Sales

A Revenue Leader's Strategy for Achieving the Next Growth Milestone

The journey from start-up to maturity involves multiple rounds of iteration. Achieving product-market fit and getting your customers to pay and stay are the results of how your product and message adapted to your buyers' needs along the way. Now, reaching that next benchmark means continuing to refine and shift the way your company thinks about and talks about itself in the market. In our work with rapidly growing B2B SaaS and tech organizations, we’ve identified three common components that are crucial for satisfying the growth imperative. Here are three keys for leaders targeting the next revenue milestone:

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Blog Feature

Categories: Customer Success  |  Sales Messaging  |  Scaling Sales

The Top 20%: Lessons on Scaling in the B2B SaaS Market

A recent piece by McKinsey notes that 80% of startups who landed Series A funding failed within eight years (n=3164). Using interviews with B2B SaaS leaders who beat those odds by scaling from startup to over $100MM in ARR, McKinsey's recent playbook examines how these companies set up their organizations, common challenges they overcame and the actions leaders can use to emulate these pathways to success.

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Blog Feature

Categories: Company Alignment  |  Sales Transformation  |  Scaling Sales

3 Actions to Grow Recurring B2B Sales Revenue

In our recent webinar with Force Management Managing Director and Facilitator Brian Walsh, an audience member posed a question that we hear often in our work with B2B sales organizations:

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