Categories: Economic Change | Mission Critical Success Series
This blog is part of our Mission Critical Success Series, where we dive into the strategies leaders are using to execute on mission critical sales objectives during times of economic change. Each week, we will cover a different essential area of sales effectiveness. Check our blog next week for the newest installment, or subscribe for updates straight to your inbox. Given recent economic headwinds, many sales leaders are launching initiatives to pivot their strategy or reinforce key practices that will enable their team to be effective in a challenging market. We cover some of the top priorities leaders are acting on to keep up with changing buyer needs in this webinar conversation. But how can you make sure that the initiative you’re investing in really sticks and becomes a part of the day-to-day practice of sellers?
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Categories: Economic Change | Mission Critical Success Series
This blog is part of our Mission Critical Success Series, where we dive into the strategies leaders are using to execute on mission critical sales objectives during times of economic change. Each week, we will cover a different essential area of sales effectiveness. Check our blog next week for the newest installment, or subscribe for updates straight to your inbox. Getting customer-focused is an organization-wide initiative that requires alignment of strategy, messaging, content and seller skills. The ability to center your customer in the sales process is a major growth driver, and especially important when customers are dealing with challenges like economic change. Budgets are tightening, and decision makers are under increased scrutiny. When effectively executed, a customer-focused sales process will lead the buyer to view your solution as vital to their success.
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Categories: Economic Change
In times of economic change, the most resilient sales organizations evolve their sales strategy to align with buyer needs. There’s no better time than the sales kickoff to align your team on a powerful, relevant strategy that serves the most critical outcomes on your organization’s agenda.
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Categories: Economic Change | Sales Leadership
Times of economic uncertainty and decreased consumer confidence are inevitable, and these downturns during the economic cycle can be particularly challenging for sales organizations. It’s no secret that 2022 trends show a leveling of growth and steadily declining consumer confidence across global markets. Even though market stagnation can make it harder for your team to sell and meet quota, it also offers an opportunity to distinguish yourself from the competition and double down on sales fundamentals to emerge with renewed growth.
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Categories: Adoption and Reinforcement | Economic Change | Sales Kickoff
With the season for sales kickoffs approaching, the current economy is likely a driving influence on your plan. Given the shifting market dynamics, ensure you use your SKO resources where it matters most, and equip your team to drive lasting results long after the SKO ends. Affecting real change on sales behaviors requires more than a two-day SKO event or one-off virtual training session. Teams that compete next year, will be the ones who were equipped from the get go, at the SKO, and then supported along the way as they adjusted their sales actions. In times of economic pressure, elite leaders use their SKO as a critical event to build proficiency around key components of sales effectiveness, whether it be sales messaging, planning, execution or qualification. While the work may start at the SKO event, it’s critical that there’s also a plan to maintain momentum beyond the event, measure ongoing performance and drive the adoption of new sales behaviors.
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Categories: Economic Change | Sales Kickoff | Sales Leadership
Your sales kickoff is a crucial tool for maximizing your sales team's potential. As the economy shifts, leaders are looking to increase efficiency in critical areas to hit their revenue goals.
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