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Shelby Bock

Blog Feature

Categories: Company Alignment  |  Sales Planning  |  Scaling Sales

How to Define Differentiation that Matters in a Changing Economy

Competitive differentiation is at the core of every organization’s sales strategy. It’s why customers choose your solution and why sellers get excited about bringing your product to market. As markets change, though, customer needs change too. It’s possible that your differentiation may need to adapt to fit these changing customer behaviors.

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Blog Feature

Categories: Podcasts

Latest Podcasts: Tactical Leadership

This month, the Revenue Builders Podcast featured some great deep dives into tactical sales strategies. Each episode covered a different element of a great sales motion, breaking it down step-by-step in conversation with seasoned leaders and experts with years in the industry. The result is a collection of hard-earned lessons, blueprints for success, and golden nuggets of advice that can only come from leaders who have been in the barrel. Don't miss out - listen, save, and share these episodes to start applying the knowledge that gets your team on the top of their game for a strong showing in Q4. We recently started publishing two episodes per week, so there's even more great lessons in leadership to dig in to! Make sure to subscribe to the Revenue Builders podcast on your favorite podcast player, so you never miss an episode.

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Blog Feature

Categories: Economic Change  |  Sales Kickoff

How to Define a High-Impact Priority for Your Sales Kickoff

As we approach 2024, sales leaders face a critical task: setting the right priorities for your Sales Kickoff event. The past year, marked by economic downturns and shifting market dynamics, may have presented new challenges for your sales team. Those challenges can be opportunities for your team to learn and strengthen your approach in the coming year.

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Blog Feature

Categories: Sales Leadership  |  Sales Planning  |  Sales Transformation

QBR: How to Assess Last Quarter’s Sales Performance and Pivot

A new quarter is upon us, and it’s time to strategize on how you can make this one even better than the last. Often, sales leaders know where their sales team falls short – but it can be a challenge to identify the root of these problems and determine what action will have the greatest impact in solving them.

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Blog Feature

Categories: Economic Change

5 Areas of Focus for Your SKO in the Current Economy

Ongoing uncertainty in our economy may demand a strategic pivot for how you reach revenue goals in your sales organization in the coming year. Like many sales organizations, you may have faced new challenges due to economic shifts this year. As we enter into sales kickoff planning season without a clear picture of what next year will look like, the challenge becomes identifying which priorities are most critical to devote resources to. Your sales kickoff is an opportunity to create the momentum your team needs to tackle whatever happens in the coming year. Take advantage of that opportunity by using this event to align on strategic initiatives, reinforce core methodologies, and lay the groundwork for habits and practices that will drive revenue even through the unexpected. Start making your plan now to reinforce these priorities before, during and after the SKO so you can ensure a high-impact event that helps your team successfully move through a challenging environment and hit revenue targets.

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Blog Feature

Categories: Podcasts

Latest Podcasts: Leadership in the Details

Last month, the Revenue Builders Podcast featured some hard-hitting tactical conversations about the journey to elite sales leadership and the decisions we make along the way. Dig in to the episodes below to get real-life advice from leaders who have been there and done that. These conversations cover everything from calculating business value for a prospect to defining a repeatable sales process that enables rapid scaling. These episodes are valuable for high achievers in every stage of their sales career, so check them out below. Make sure to tune in to the Revenue Builders podcast on your favorite podcast player, so you can easily download, listen, and share.

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Sales Pro Central