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A support statement of your value proposition. Entice your visitor to complete your cta.

Example CTA

Rachel Clapp Miller

Blog Feature

Categories: Sales Conversation

Cold Calling: Master the Purpose, Process, Payoff Approach

If you’re like most salespeople, cold calling probably resides at the top of your "Most-Hated" list when it comes to sales messaging. Even with a referral, making that initial contact with a prospective customer isn’t always easy. To help structure a succinct initial sales conversation that gets results, remember the 3 P’s: Purpose, Process, Payoff.

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Blog Feature

Categories: Sales Conversation

3 Steps to Improve Your Next Sales Call: Uncover, Articulate, Negotiate

If you’ve worked with us at Force Management, you know that we pride ourselves in providing clients with sales consumable tools, items that sales representatives can use immediately with their current and prospective accounts. What good is a training session if you can’t walk out of it with something you can actually use day-in and day-out? Here is a post that is sales consumable. Read these three steps and use them on your next sales call.

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