Sales Kickoffs that Drive Revenue

You need more than a meeting. You need a catalyst for year-long success.

Your Strategic SKO Partner

Set Your Year Up to be a Game-Changer.

Some of our most successful customers work with us to launch behavior-changing sales at aligned to their sales kickoff or revenue kickoff programs. These critical events can be the trigger that drives  a year of forecast accuracy, increased contract values and reduced custmer churn. We have the experience and proof of results that ensure you get the ROI you need. 

You need results. We can help you get there, faster. 

140+
Unicorns

A unicorn — a privately-held company with an enterprise value of over $1 billion — is the tech industry gold standard. Force Management has helped over 140 of these companies achieve or maintain unicorn-level growth by establishing the process alignment necessary for repeatable, scalable sales success.
$700B
Total Enterprise Value

Force Management has been helping organizations build sales disciplines that drive revenue growth for more than 22 years. In that time, our methodologies and programs have helped our partner organizations reach a combined enterprise value of over $700 Billion.
62%
Faster Funding

By creating repeatable frameworks for success, we help our clients demonstrate predictable revenue, more accurate forecasts and stronger growth potential to investors. That’s why Force Management customers raise new funding on average 62% faster than their peers in the same fundraising stage.

Invest in Your Team. Invest in Results.

40%

Increase in Close Rate

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"Just six months after our SKO with Force Management, we've seen a 40% improvement in deal close rates."

Bob Memmer, CRO

SKO

Immediate Impact

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"I've been fortunate in my career to be a part of some amazing tech companies and GTM orgs, but this was without question the best SKO I have ever experienced. Having gone through their rigorous training twice now, Force Management is the best at what they do and will have an immediate and measurable impact on all GTM teams globally."

Michael Brown, Area Director - Major Accounts

4x

Increase in Large-Scale Deals in Pipeline

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"Force Management can help you drive deal velocity, increase average contract value, improve forecasting accuracy, lower churn, and accelerate time to productivity for new hires. If you're looking to drive repeatable, predictable growth, this is a core ingredient for success!"

Joe Marcin, Chief Revenue Officer, Firstup

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Doubled

Conversion Rates

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“There are thousands of sales methodologies out there. I went with Force Management because they treat their programs like a process, not an event. We had an initial intense training at our SKO where we fully immersed in the customized programs, but it was the beginning of the journey.”

Keegan Riley, Chief Revenue Officer

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64%

Increase in Average Deal Size

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"When it comes to the decision to go with Command of the Message®, I wish we had done it one year sooner.”

Bob Kocis, President and Chief Operating Officer

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115%

YoY growth in ARR in the first 6 months

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"At some point, it crosses the top of the mountain and starts rolling downhill. The reps look at each other and say, ‘Hey, if I pay attention to this process and do what I'm being asked to do, I'll close bigger deals, and I'll close 'em faster.’ And the metrics prove it."

Craig Lewis, Chief Sales Officer

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150%

Growth in ARR in 2 years

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"I know you also only get one shot as a sales leader at this level, so that’s what prompted my call to Force Management."

Joe Morrissey, Chief Revenue Officer

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    Customized Programs to Drive Execution.

    Our proven engagement approach and dynamic facilitators ensure your kickoff isn’t just an event—it’s a launchpad for lasting change. Whether you're introducing a new strategy, reinforcing core selling principles, or preparing for a major market shift, we help you turn vision into action from day one.

    Ready to put your sales execution plan in motion? 

    Let's start a conversation about how we can help you design a SKO that delivers your most successful year yet.

    Contact Us

    See What Leaders Have to Say

    64% Increase in Average Deal Size for Net New

    Aptean closes bigger deals, faster

    Restructuring its GTM with Command of the Message® led to improved new account acquisition and record-level ERP during Aptean's global expansion. One year into the partnership show these YoY changes:

    •  64% increase in Average Deal Size for New Logos 
    • 27% increase in Average Deal Size for SaaS Conversions
    • 15-point decrease in loss percentage
    • 400+ team members trained/certified

    Read the Case Study

    115% YoY Growth in ARR

    Transformation at project44

    project44 accelerated its growth curve from new Unicorn to over $2.7B in valuation in 18 months after our engagement — making it larger than its next six competitors combined. Results from implementing Command of the Message®, Command of the Sale® and Opportunity Manager® include:

    • 53% increase in average deal size
    • Sales cycle reduced by 19%
    • 115% YoY growth in ARR over the first 2 Qtrs

    Read the Case Study

    Segment Acquired for $3.2B

    Elevating PLG Model with the Value Framework

    Segment partnered with Force Management to elevate their PLG model by building cross-functional alignment on the value they provide their customers. Along with a successful acquisition at a value of $3.2B, some of the measurable outcomes from adopting Command of the Message® include: 

    • 150% growth in ARR over two years
    • Increased efficiency within product and customer success organizations
    • Increased retention and expansion rates

    Read the Case Study

    Doubled Conversion Rates

    Benefits of alignment at Sysdig

    "The ROI is very clear." That's what Sysdig's CRO told us upon completing our initial engagement. Focusing on sales messaging and qualification led to measurable outcomes, including:

    • Gross and net retention revenue skyrocketed
    • Increased conversion rates by more than 2x
    • Cut ramp-up time by 50%

    Read the Case Study

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    Why Elite Tech Companies Start Their Year with Force Management

    We ensure measurable results and sustained impact. Here's how:

    We Empower You

    We ensure you have access to the right tools and resources to maximize GTM team performance.
    We Make it Stick

    Each program seamlessly integrates into your company's daily operations, expediting results and ensuring long-term adoption.
    We Focus on Results

    Our recommendations and process result in dramatic performance improvement for leaders and team members.

    Training Partner for the Top 1%: Force Management

    300+

    Top PE/VC firms have partnered with us

    500,000+

    professionals trained

    550+

    of the top B2B tech firms in the world have partnered with us

    300+

    Sales leaders have partnered with us at more than one company

    15,000+

    revenue team professionals trained annually

    Contact Us