Categories: Sales Leadership | Differentiation | Competitors
As a leader responsible for ambitious company revenue targets, you have several options to improve execution. You can organize an internal initiative, or work with one of the many sales training providers claiming to impact your bottom line.
We've helped over 130 sales organizations grow their valuation to $1B+. In 20 years of partnering with revenue leaders, more than 350 of them have returned with their next company. What brings them back is clear: ROI. We asked some of our repeat partners what drove their decision to partner with us time after time. Here are the top three things they say set us apart.
1. “The Level of Customization Surpasses Other Available Options.”
Your solutions and the business problems they solve for your clients are unique. Your methodology should be too. A cookie-cutter approach won’t deliver the lasting results you need to be successful. The content, processes and tools developed as part of the initiative need to be customized to your organization, your solutions, and your buyers. What sets Force Management apart is how our team spends the time to learn your organization's challenges, goals and offerings, providing hands-on personalized training throughout your engagement. They help you be a better leader and they help your team drive results.
As CRO, Joe Marcin has partnered with Force Management at three different organizations, most recently at Firstup, where they’ve achieved larger deals and shortened deal cycles. Here, Joe explains how Force's “world-class” facilitators offer the expertise to make training personalized and relevant in ways that set it apart from other options in the sales training marketplace.
2. “Doing it Ourselves Would Take Too Long.”
Of course, you can address some of your sales challenges internally. But creating sustainable behavioral change at a level that shapes your organization's future may go beyond what internal enablement teams can offer. Doing it right can be a lot of work, especially if you’re supporting ambitious growth goals.’ As a sales leader, you already have a lot on your plate, and your team is busy executing the day-to-day activities that drive revenue for your organization. A sales transformation is a huge undertaking, and without topline priority, the ROI may fall short of what the board is asking for.
Multi-time Force customer Tim Bertrand explains how engaging with Force Management in previous roles helped him get the process started and even develop some “lightweight” tools and processes for project44, drawing on his previous Command of the Message® experiences. But after his GTM team grew to hundreds of people worldwide, he knew it was time to tap a proven partner to drive the results they needed.
In this video, Tim talks about project44’s journey from $10M to unicorn status. Tim used his previous experiences and references to convince the board to make the largest investment in sales enablement they had ever made. The result: 115% increase in ARR in the first six months:
3. “Results Are What Matters.”
The top reason that hundreds of sales leaders from across tech subverticals come back for multiple partnerships with Force Management: Our results are transformative. We are not a sales skills training provider. We are a growth partner who fundamentally changes and elevates your go-to-market process through expert consulting and implementation. Our repeat customers feel confident enough to champion Force Management internally to their executive leadership and board members because of our proven business outcomes.
Consider these outcomes for Force Management customers:
Patra: 143% increase in Win Rates & 48% increase in Average Deal Size
DFIN: double-digit increases across quarterly sales metrics
Skillsoft: increased Average Deal Sizes on net new & shortened sales cycles
Segment: 150% increase in ARR over 2 years & a $3.2B acquisition by Twilio
Check out other success stories of sustained revenue growth and interviews with B2B tech sales leaders in our Case Study Library.
Don’t Leave Your Revenue Goals to Chance
We've partnered with over 500 organizations to ignite sales performance. Hundreds of leaders from those teams came back to partner with Force Management again when they joined a new company. Why? Because leaders who witness the transformative power of a Force Management partnership have confidence in returning to a trusted partner with a proven solution.
Watch interviews with these repeat customers where they break down the reasons and results that bring them back time and time again to work with Force Management.
