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Ivan Gomez

Blog Feature

Categories: Qualification

BDRs/SDRs: How to Prepare for that First Call

In the fast-paced world of sales development, you’re often confronted with hot inbound leads that need follow-up fast. According to research, your odds of qualifying a lead decrease by 21 times after the first five minutes. However, despite the need for speed, you want to have background on the prospect before trying to engage them to ensure you can provide value even during your initial connection. To strike that balance, use the 3x3 approach.

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