Revenue Builders Podcast: Our Top Episodes of 2025

As we settle into 2026, we're reflecting on a year of great leadership conversations on the Revenue Builders Podcast. From hiring and managing teams, to scaling startups into enterprise, to feeling fulfilled and finding inspiration as a leader — John Kaplan and John McMahon covered it all last year, with help from outstanding guests.

We're proud to present our top five most-listened episodes of 2025. Revisit your favorites to refresh your outlook for the year, or tune in to what you may have missed.

We publish two episodes per week, sharing lessons for sales leaders at all stages of their careers. Make sure to subscribe to the Revenue Builders podcast on your favorite podcast player, so you never miss an episode.

Revenue Builders Podcast's Top 5 Most Listened Episodes of 2025:

5. Selling into Strategic Accounts with Jane Thompson

In our #5 episode of 2025, Jane Thompson digs into what it really takes to win and expand strategic accounts. She talks tactically on understanding complex org structures, translating technical capabilities into business outcomes, and consistently selling value over features. This episode felt especially relevant for listeners as both sellers and leaders are facing challenges posed by evolving buyer behavior: deals are multi-stakeholder, higher scrutiny, and harder to progress without a clear point of view on impact, risk, and outcomes — making Thompson's insights on strategic account discipline a true differentiator.

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4. Driving Pipeline with Christopher Vik

Next up, Christopher Vik tackles a question many revenue teams are grappling with: what actually drives pipeline today, and how leaders build a culture where pipeline creation is everyone’s job. The conversation connects the day-to-day mechanics (preparation, rep behaviors, recruiting, operating cadence) with modern realities like AI tooling and changing buyer behavior, making it timely for teams trying to build a solid, repeatable pipeline engine instead of relying on heroics or “one big quarter.” This episode is full of practical advice for making revenue leaders' jobs easier; it's no wonder it was such a hit.

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3. Building High-Performance Cultures with Paul Capombassis

In this instant classic Revenue Builders episode, Paul Capombassis focuses on how high-performing sales cultures are built deliberately through leadership expectations, talent standards, coaching, and operating principles that scale. The topic of leading elite cultures is a familiar one on our show, but Capombassis brings a fresh perspective that makes this a must-listen. The message? Growth amplifies whatever already exists in a culture: strong habits become competitive advantage, and weak habits become expensive problems. For leaders trying to sustain performance through change, the episode is a practical look at culture as a system, not a slogan.

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2. Scaling High-Growth Companies with Marcello Gallo

Coming in second is a podcast that's valuable for founders, investors, leaders and those who aspire to develop the next unicorn company. In this conversation, Marcello Gallo brings the scaling conversation down to earth, outlining the structures, mentorship, and operating rigor leaders need as complexity increases, especially in enterprise environments. His advice remains relevant for any org moving from early wins to repeatable growth, where hiring, process, and leadership development must mature quickly without slowing momentum. 

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1. A Masterclass in Closing Big Deals with Steve Waugh

Last but not least, our top episode of the year is an in-depth look at the realities of closing large, complex enterprise deals with President's Club legend Steve Waugh. The discussion covers expert strategies for identifying champions and detractors, tying your solution to business impact, and earning executive support when the deal gets political. This episode is packed with wisdom for sellers, managers and leaders alike; the advice is especially relevant in tighter buying environments where large deals face intense internal scrutiny and driving a collective yes is challenging. Waugh'stactical advic for navigating internal dynamics (both the customer’s and your own org’s) makes this a strong capstone for 2025 and an episode we'll come back to again and again.

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Never Miss an Episode

We publish new episodes every week. Download, listen and share them with your teams. If there's a topic you want us to cover, email us. You can subscribe to our podcast on all the major streaming platforms, or get new episodes straight to your inbox by subscribing to email updates.

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