The Account Planner within Opportunity Manager simplifies account-level planning by pinpointing potential gaps or areas of "whitespace" and growth opportunities. Effective account planning allows teams to customize their sales strategies, resulting in higher success rates, enhanced customer satisfaction, and more robust, long-term relationships with each account.
* Evaluate the Political Landscape & Economic Landscape *
* Identify Account Whitespace & Competitive Whitespace *
* Build effective strategies and plans for account expansion and increased revenue *