Doubled Conversion Rates
Improved Time-to-Productivity

Buyer alignment drives company-wide benefits for Sysdig

Implementing customized MEDDPICC and Command of the Message® frameworks solidified Sysdig’s already existent buyer-focused culture. Hear their Chief Revenue Officer Keegan Riley share how he shifted the mindset of their entire company, not just sales, with a buyer-focus message and qualification process. 


 

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Below is a list of chapters in the video and what they cover:

 


 

The Business Challenge [4:29]: Riley discusses the challenges that come with operating in a new market segment altogether.

Desired PBOs [7:19]: As a startup with hyper-growth, Riley's notes the specific goals they were trying to achieve.

Measurable Results [8:53]: Riley covers the significant outcomes their refined customer engagement approach captures.

Alignment [9:53]: How alignment with their buyer is propelling Sysdig's sales team to success.

Company-wide Impact [11:14]: How realignment drove benefits across the company.

Training Customer Success [12:58]: The process that equipped Customer Success to improve post-initial-sale metrics.

Resiliency During COVID [16:38]: Riley shares the newfound discipline that became a differentiator the sales team during the Pandemic.

Why Force Management [18:35]: Riley shares the main reasoning behind his big decision.

The Process [19:29]: Riley shares his perspective on how our engagement drove success.

Trusted Partner [20:43]: Riley's final notes on the engagement and partnership.

 

 

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