The Seller's Sales Generator

The Seller's Command CenterTM

The latest tips to help you sell larger deals, exceed your quota and beat the competition.

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Blog Feature

Categories: Social Media

5 Tips to Consider When Listening For B2B Sales Opportunities on Social Media

Good social selling can be broken down into several different components, and no matter who you talk to, social listening is a consistently vital component of the mix. Here are 5 questions to ask when considering your B2B social sales listening strategy:

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Blog Feature

Categories: B2B Buyer  |  Social Media

Using Social Media to Demonstrate Value

There’s no question that the buying process has changed and that social media has become a very important channel to stay connected with your buyers during traditionally dark periods in the sales process. With so much information about any product or service online, what it means to be a sales person has entirely changed. What does exactly does this mean?

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Blog Feature

Categories: B2B Buyer  |  Social Media

How to Connect to the Digital Buyer

We often tell our Command of the Message® reps that there is as much differentiation in how you sell as there is in what you sell.

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Blog Feature

Categories: B2B Buyer  |  Social Media

The B2B Lead Nurturing Shift and What it Means for Sales

The odds are that your organization is spending fist fulls of dollars on inbound marketing and generating qualified leads, many of which do not close that quarter, or the next. That’s because qualified doesn’t necessarily mean “ready to buy today!"  SiriusDecisions has found that 70% of the qualified leads that make it to sales get disqualified or discarded by sales, sent back to marketing or nowhere at all. Here’s the catch: Up to 80% of those “dead end” prospects will ultimately go on to buy from you – or from a competitor – within the next 18 – 24 months.

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Blog Feature

Categories: Sales Consumable Tools  |  Social Media

How to Take Full Advantage of Search in Social Sales

Effectively using search tools can gain you that coveted access to decision makers in your prospective accounts. Our partners at rFactr recently posted this blog on maximizing "boolean" search for social sales. It provides some great tips for those of you who want to gain an edge over your competition. Each social network contains a highly detailed database of professionals that savvy salespeople can access to create targeted lists of prospects through social search. While that is great news for salespeople, search engines on social networks are also very robust. As such, it is important to familiarize yourself with social search best practices to ensure you are taking full advantage.

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Blog Feature

Categories: Social Media

Engage B2B Buyers Earlier in the Sales Process with Social Media

With the astronomically fast rise of social media and the increasing number of social media gurus and firms promising to help those who don’t understand these new tools, it’s no wonder that many B2B organizations are still reluctant to consider social selling a viable part of their selling process. Do these comments sound familiar? “It’s too new.” “It isn’t proven.” “There’s no way to measure it.”

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