Betsy has acted as a lead program manager for multiple, end-to-end global client engagements for sales messaging, sales process, territory and account planning and talent management programs. During these engagements, she manages internal teams, external partners and international contractors to ensure successful project implementations within the high-tech, security, education and IT staffing industries. She brings a wealth of experience in running consulting engagements to drive new curriculum development and key client deliverables. Betsy was selected to help launch the West Coast regional office in San Francisco that opened in 2015.
Prior to joining Force Management, Betsy was a buyer of digital media at StarcomWorldwide in Chicago, IL, where she developed ROI-driven digital media strategies for clients across a wide range of verticals.